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By: Robin Ford Wallace, Reporter


Here’s a rundown on per-gallon prices for regular unleaded gasoline at Dade stations visited by the Sentinel on its “Grand Gas Tour” Aug. 28 (see accompanying article), in the order visited that day, beginning in West Brow. 

The exceptions are the two Sand Mountain gas stations listed, prices for which were gleaned by telephone the next day, Aug. 29.    

All prices are minus the industry-standard appendage of “9/10” cents, which for all practical purposes kicks them up another penny; but the whole numbers work as well for comparison as the fraction was invariably included at each station visited.

The Sentinel apologizes for missing a station here and there.    

Mountain Mart, West Brow, $3.49; Canyon Quick Stop, New Salem, $3.48; Rising Fawn Food Mart,  $3.37; Mapco BP, Rising Fawn, $3.49; Pilot Travel Center, Rising Fawn, $3.35; Mapco BP, Trenton, $3.49; Exxon, Trenton, $3.45; Forshee’s Chevron, Trenton, $3.47; Trenton’s two Kangaroo/Marathon stations,                $3.51; Red Ace, Trenton, $3.36; Citgo, Trenton, $3.43; Pilot Travel Center, Wildwood, $3.35; Mapco BP, Wildwood, $3.49; RaceWay Wildwood, $3.35; Petro South, Sand Mountain (Aug. 29), $3.35 and Fast Food & Fuel, Sand Mountain (Aug. 29), $3.49

Cashiers at the chain stores reported they changed their prices upon instructions from corporate. Most of the independents said they priced to be competitive, and the manager at the Wildwood RaceWay franchise said his prices were set by the corporate office after being informed by local employees what the other two stations at the exit were charging.

But are consumers paying attention to their efforts? At Rising Fawn, the independent Quick Mart ($3.37 per gallon) is on the east side of I-59 while the Pilot Travel Center ($3.35) is on the west, which might account for how they get their respective traffic regardless of pricing.

But the Mapco BP at Rising Fawn is right out in front of the Pilot, with contiguous parking lots, selling regular for 14 cents more per gallon ($3.49). The Sentinel asked the Mapco cashier if that didn’t cut into gas sales. The cashier looked puzzled. “We sell plenty of gas,” she said.

Brand loyalty? Who knows? The Sentinel also noticed the parking lot at the Trenton Main Street Kangaroo was as packed as ever, though the two Kangaroos had the highest per-gallon price on regular in the county on Aug. 28 at $3.51.

Meanwhile, across the state border prices were at roughly the same level at the Tiftonia and Lookout Valley exits – Favorite Market, $3.39; Mapco, $3.39; Spirit, $3.37; Kangaroo, $3.38.

And Fort Oglethorpe prices Googled on the 29th were a bit lower, ranging from $3.25 to $3.39. 

Visitor Comments
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